How it works

How Atomic One runs your store.

A look under the hood: the data flow, the agent coordination layer, and where the operator stays in the loop. Built for buyers who want to validate the system before they trust us with their P&L.

Data flow

From signals to action.

Three sources flow in. Mica orchestrates. Specialists draft. Operators approve. Actions are written back.

Inputs
SOURCE 1
SP-API
Orders, inventory, returns, fees, suppression events
SOURCE 2
Amazon Ads
Sponsored Products / Brands / Display, search terms, budgets
SOURCE 3
Your COGS
CSV or sheet — landed cost per ASIN, refreshed monthly
Orchestration
MICA
The orchestrator.
Routes signals. Assigns tasks to specialists. Decides what's autonomous, what needs an operator.
AtlasHelioLyraCargoVestaSentryEchoEmberLedgerBeaconForge
Outputs
OUTPUT 1
Auto-actions
Bid changes, budget shifts, search-term harvests
OUTPUT 2
Approved actions
Listing edits, price changes, restock orders
OUTPUT 3
Operator briefs
Weekly P&L, opportunities, risks, decisions queued
Read interval · 60 secDecision interval · 5 minBrief interval · weeklyOperator review · daily
Coordination

Mica routes. Specialists draft.
Operators decide what's high-stakes.

Tier 1 · Autonomous

Agents act directly.

Routine, reversible, low-risk. Logged, auditable, never silent.

  • Bid adjustments under ±15%
  • Search-term harvest
  • Buyer message replies (templated)
  • Coupon performance throttling
Tier 2 · Approved

Specialists draft. Operators approve.

Material spend, customer-facing changes, anything reversible but visible.

  • Listing copy & A+ edits
  • New campaign launches
  • Price changes >5%
  • Lightning Deal submissions
Tier 3 · Escalated

Brand manager calls you.

High-stakes, brand-defining, hard to reverse. Always a human conversation.

  • MAP enforcement decisions
  • Suspension response strategy
  • New ASIN launch sequencing
  • Pricing philosophy resets
Real decisions

What it looks like this week.

A snapshot of the Impact feed — the running log of decisions, who made them, and the outcome. Anonymized from a portfolio brand.

IMPACT FEED · WEEK 17 · LIVE14 decisions · 3 escalations · $12,840 net impact
AAtlas
PPC · T1
Paused 3 unprofitable campaigns
Shampoo Exact, Conditioner Auto, Bundle Broad — all running negative dollar margin per click after COGS. ~$3,400/mo recovered.
+$3,400 / mo
2 hr ago
CCargo
Inventory · T2
Drafted restock for B084YXNJG6
Forecasting 23-day cover at current velocity. Recommended 2,400u FBA replenishment. Awaiting your approval — PO not yet placed.
Avoid stockout
5 hr ago
SSentry
Defense · T3
Hijacker on B07J2W9N3K — Buy Box at risk
Unauthorized seller listed at $3.40 below MAP. Brand registry test buy initiated. Brand manager will call within 2 hr to discuss enforcement.
Operator review
6 hr ago
LLyra
Listings · T1
Refreshed bullets on 4 listings
Velocity drop on B09T4F1L8X triggered SEO refresh. New backend keywords + bullet rewrites pushed and indexed.
+11% sessions
1 day ago
HHelio
Pricing · T2
Suggested -$1.50 on Bundle SKU
Competitor undercut + soft velocity. Drafted price test with 14-day reversal trigger. Awaiting brand manager sign-off.
Decision pending
1 day ago
+ 9 more decisions this week
Want to validate the system

Bring your technical questions.